Fluffy thanks to Union Square lovers who celebrated this year’s Fluff at First Sight: Back on Track with local businesses! And a special sweet thanks to our sponsors whose generous support made the continuation of this Somerville tradition possible.
Until we meet again in 2023, we encourage you to support the many diverse and eclectic local businesses that make your Square a spirited and dynamic neighborhood.
Stay fluffy, Your Friends in Fluff!
What the Fluff? Like peanut butter to its Fluff, the world can be salty and sweet. This year’s theme — Fluff at First Sight: Back on Track presented by Boynton Yards— hits the streets in its traditional festival format and scoops a spoonful of Somerville to help life’s absurdities go down.
Join us on September 17, 2022 from 3-7pm in the heart of Union Square! What the Fluff? A Tribute to Union Square Innovation is presented by Union Square Main Streets and the Somerville Arts Council
One day of Fluff is simply not enough! Scores of local businesses will be opening their doors to Fluff lovers in the lead up and during the Festival for you to enjoy scrumptiously sticky treats, buy limited edition Fluff goodies, and take advantage of other flufftastic specials. Check out the participating businesses and their flufftastic offerings!
Click into any event to learn more about what's available, location and times
Emcee- Jay Lockett of Himalayan Kitchen
3pm - Home Despot
3:45pm - Welcome by Mayor Ballantyne
4pm - Samba Lolo
5pm- MonaVeli
5:45pm- DJ Mixtress
6pm - Mayor Joe Flufftastic Innovation for Impact Award Presentation
6:15pm- The Fluff Freaks
Join in these sticky situations!
3:00pm Marshmallow Toss
3:10pm Fluff Jousting
3:40pm Fluff on the Nose
3:50pm Fluff Musical Chairs
4:20pm Fluff Limbo
4:50pm Fluff Jousting
5:20pm Fluff Musical Chairs
5:40pm Fluff Train
6:15pm Fluff Limbo
6:45pm Fluff Hairdos
Fluff Stuff
Don’t miss the chance to take home fluffy merch! Shirts, tanks, sweatshirts, koozies, tote bags, and more.
Parkour with Parkour Generations Boston
Experience the thrill of this exciting sport with guidance from Somerville’s pros
Midway Games
Fluff bowling, ring toss, corn hole, and more!
Creation Station
Leave your fluffy mark with these fluffstanding arts & crafts
Bike Valet
Bring your two wheels without worrying about lock up with this FREE bike valet provided by Mass Bike
Union Square is short on parking so we recommend that you walk, bike, boogie, or take public transportation to the Festival. If you do drive, we recommend that you park on the outskirts of Union Square.
By Walking
We’re just a 25 minute walk from Lechmere, Porter, Harvard, Central or Sullivan Squares.
By Bike
Bring your two wheels without worrying about lock up with this FREE bike valet provided by Mass Bike!
One day of Fluff is simply not enough! Scores of local businesses will be opening their doors to Fluff lovers in the lead up and during the Festival for you to enjoy scrumptiously sticky treats, buy limited edition Fluff goodies, and take advantage of other flufftastic specials. Check out the participating businesses and their flufftastic offerings!
Fluff whoopie pies & fluffernutter ice cream
Live music & fried dough with fluff & raspberry compote.
September 11-17,
5pm-12am
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A very special shoutout to the Fabulous Fluff Planning Team who– for a’nutter year – has come together to plan a flufftastic event. Their love for Fluff, endless creativity, and knack for sticky situation problem resolving has made it possible to sustain this beloved community tradition and bring it back on track. Simply put, the Fabulous Fluff Planning team is the peanut butter to Union Square Main Streets’ Fluff!
Super sweet special thanks to:
Linda Gritz
Mike Katz, Our Very Own Archibald Query
Jay Lockett, Himalayan Kitchen
Bryan MacAuslan, EventThem
Zack McWade
Meagan O’Brien, designer of this year’s theme
Jen Palacio, Tiny Turns Paperie
Voravut Ratanakommon (AKA Spicy V)
Allison Strandberg
Nathaniel Devarie
CultureHouse
Durkee Mower
Parkour Generations Boston
Somerville Media Center
Teddie Natural Peanut Butter
Show us how you fluff!
Mention us or tag us @flufffestival on your instagram posts so we can see how you Fluff. 5 lucky Fluffthusiasts will win Fluff prizes!
We'll get back to you as soon as possible.
We'll get back to you as soon as possible.